{"id":10284,"date":"2023-06-05T13:43:32","date_gmt":"2023-06-05T13:43:32","guid":{"rendered":"https:\/\/confesionario.co\/w\/de-ibague-para-el-mundo\/"},"modified":"2023-06-05T13:43:32","modified_gmt":"2023-06-05T13:43:32","slug":"de-ibague-para-el-mundo","status":"publish","type":"post","link":"https:\/\/confesionario.co\/w\/de-ibague-para-el-mundo\/","title":{"rendered":"De Ibagu\u00e9 para el mundo"},"content":{"rendered":"

El pasado 2 de junio llevamos a cabo el primer lanzamiento internacional del Festival Folcl\u00f3rico Colombiano en Nueva York, un hito hist\u00f3rico que promocion\u00f3 nuestra tradici\u00f3n m\u00e1s querida en la \u2018Capital del Mundo\u2019. Por: Andr\u00e9s Hurtado Barrera, alcalde de Ibagu\u00e9.<\/span><\/p>\n

<\/p>\n

La globalizaci\u00f3n econ\u00f3mica es un proceso hist\u00f3rico, que nace de la innovaci\u00f3n humana y el progreso tecnol\u00f3gico, y que refiere a la integraci\u00f3n de las econom\u00edas en todo el mundo a trav\u00e9s del comercio, los flujos financieros y el intercambio cultural. Asimismo, es un fen\u00f3meno que permite beneficiarse de importaciones baratas o llevar los productos propios a un amplio mercado de exportaci\u00f3n.<\/span><\/p>\n

Sin embargo, a diferencia de muchos lugares en el mundo o de otras ciudades capitales, Ibagu\u00e9 se ven\u00eda caracterizando por no explorar, y mucho menos explotar, el componente internacional. Aunque nuestra ciudad trabaj\u00f3 por integrar canales de comercializaci\u00f3n y planeaci\u00f3n regional, existe un vasto campo de posibilidades en la esfera internacional que no ha sido aprovechado de la mejor manera, y que perfectamente podr\u00eda proyectar a nuestra Capital Musical, como un referente cultural en el planeta.\u00a0 <\/span><\/span><\/p>\n

Lo anterior se plantea, teniendo en cuenta que es una necesidad conectarse con otros pa\u00edses, como requisito que impone la l\u00f3gica econ\u00f3mica de los \u00faltimos 30 a\u00f1os, y en ese sentido, nos obliga, s\u00ed o s\u00ed, a estar en constante sinton\u00eda con el mundo. <\/span><\/p>\n

Teniendo todo esto muy presente, el pasado 2 de junio llevamos a cabo el primer lanzamiento internacional del Festival Folcl\u00f3rico Colombiano en Nueva York, un hito hist\u00f3rico que promocion\u00f3 nuestra tradici\u00f3n m\u00e1s querida en la \u2018Capital del Mundo\u2019, y que abre camino para posicionar nuestra marca de ciudad, cosa que a futuro har\u00e1 que sea posible crear acuerdos comerciales, atraer turistas, generar confianza inversionista, exportar a nuestros artistas, intercambiar culturas y robustecer el componente internacional en nuestra econom\u00eda. <\/span><\/p>\n

Ahora, nuestro enfoque internacional no es nuevo, con trabajo ha venido avanzando desde diferentes frentes como la exportaci\u00f3n de nuestra riqueza cultural, elemento que nos ha generado importantes distinciones en el mundo, como la designaci\u00f3n de \u2018Capital Americana de la Cultura\u2019 en 2022, y la inclusi\u00f3n en la red de Ciudades Creativas de la Unesco, en la categor\u00eda de la m\u00fasica desde diciembre de 2021. <\/span><\/p>\n

En segundo lugar, con la oferta deportiva. Aqu\u00ed es importante recordar que durante la entrega de los premios Altius a \u201clo Mejor de lo Nuestro 2021\u201d, tuve el honor de recibir, a nombre de Ibagu\u00e9, la distinci\u00f3n de \u2018Ciudad Destino Deporte de Colombia\u2019; reconocimiento que obtuvimos por la gran cantidad de eventos nacionales e internacionales que sacamos adelante, resaltando entre ellos el Mundial de Patinaje de Velocidad, que entre otras cosas, aport\u00f3 a la recuperaci\u00f3n econ\u00f3mica cuando reci\u00e9n sal\u00edamos de la pandemia.<\/span><\/p>\n

En tercer lugar, con la formaci\u00f3n de nuestro empresariado, y para ello desarrollamos estrategias que permiten fortalecer sus conocimientos en ventas en l\u00ednea e internacionalizaci\u00f3n, para comercializar sus productos en otros pa\u00edses. Aqu\u00ed es importante resaltar el programa de formaci\u00f3n \\’World Commerce\\’ que llevamos a cabo junto a la C\u00e1mara de Comercio de Ibagu\u00e9 en Ciudad de Panam\u00e1, porque es la hora que nuestros empresarios entren con todo al mercado internacional. <\/span><\/p>\n

Y por \u00faltimo, la participaci\u00f3n con alcaldes de la red de Ciudades Unesco de todo el Mundo en Santos, Brasil, y en Budapest, Hungr\u00eda, que nos visibilizaron y abrieron posibilidades de transferencia de conocimientos de sus econom\u00edas y cultura, a trav\u00e9s de la cooperaci\u00f3n entre ciudades hermanas como Chengdu, China; Vitoria-Gasteiz, Espa\u00f1a; Salvador de Bah\u00eda, Brasil; Valpara\u00edso, Chile; y Morelia, M\u00e9xico; todo lo anterior nos ha permitido forjar acuerdos en temas como investigaci\u00f3n, innovaci\u00f3n y agricultura. <\/span><\/p>\n

Un esfuerzo de todo nuestro equipo junto a gremios, empresarios, embajadas, Unesco, ministerios de Cultura y Deporte, y federaciones deportivas, que creyeron en nosotros y nos ayudaron a recuperar la esperanza, honor, orgullo y sentido de pertenencia y amor por nuestra tierra; pues con la infraestructura deportiva y cultual, como el Pan\u00f3ptico, nos posicionamos en la \u00f3rbita internacional. Nuestra ciudad se creci\u00f3 y a Ibagu\u00e9 debemos seguir ubic\u00e1ndola en el mapamundi, de esa forma, generamos m\u00e1s oportunidades para los ciudadanos.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

El pasado 2 de junio llevamos a cabo el primer lanzamiento internacional del Festival Folcl\u00f3rico Colombiano en Nueva York, un […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[13],"tags":[],"class_list":["post-10284","post","type-post","status-publish","format-standard","hentry","category-que-hacer-aqui"],"yoast_head":"\nDe Ibagu\u00e9 para el mundo - 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