{"id":17487,"date":"2026-05-08T16:20:36","date_gmt":"2026-05-08T16:20:36","guid":{"rendered":"https:\/\/confesionario.co\/w\/?p=17487"},"modified":"2026-05-08T16:23:56","modified_gmt":"2026-05-08T16:23:56","slug":"mas-de-200-emprendedores-y-empresarios-fortalecieron-sus-capacidades-exportadoras-en-futurexpo-2026","status":"publish","type":"post","link":"https:\/\/confesionario.co\/w\/mas-de-200-emprendedores-y-empresarios-fortalecieron-sus-capacidades-exportadoras-en-futurexpo-2026\/","title":{"rendered":"M\u00e1s de 200 emprendedores y empresarios fortalecieron sus capacidades exportadoras en FUTUREXPO 2026"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"17487\" class=\"elementor elementor-17487\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-454cb1b e-flex e-con-boxed e-con e-parent\" data-id=\"454cb1b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4a45959 elementor-widget elementor-widget-text-editor\" data-id=\"4a45959\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Gracias a una alianza estrat\u00e9gica entre la Gobernaci\u00f3n del Tolima, a trav\u00e9s de la Secretaria Desarrollo Econ\u00f3mico, el Ministerio de Comercio, Industria y Turismo, ProColombia, la Secretaria Desarrollo Econ\u00f3mico de la Alcald\u00eda de Ibagu\u00e9 y la C\u00e1mara de Comercio de Ibagu\u00e9, m\u00e1s de 200 emprendedores y empresarios del departamento participaron en FUTUREXPO 2026, un espacio dise\u00f1ado para fortalecer la cultura exportadora y abrir nuevas oportunidades de internacionalizaci\u00f3n para las empresas de la regi\u00f3n.<\/p><p>Durante el evento, empresarios de diferentes sectores productivos participaron en siete conferencias especializadas orientadas al comercio exterior, donde expertos nacionales compartieron metodolog\u00edas, tendencias y herramientas de f\u00e1cil implementaci\u00f3n para fortalecer los procesos de exportaci\u00f3n y competitividad empresarial.<\/p><p>La secretaria de Desarrollo Econ\u00f3mico del Tolima, Yolanda Nasayo Bravo, destac\u00f3 la importancia de este tipo de espacios para el crecimiento econ\u00f3mico del departamento:<br \/>\u201cFUTUREXPO es el evento que fomenta la cultura exportadora en nuestro departamento. Hoy nuestros empresarios adquirieron herramientas y conocimientos fundamentales para avanzar en sus procesos de internacionalizaci\u00f3n. Contamos con expertos en temas aduaneros, exportaci\u00f3n e inteligencia artificial, quienes mostraron c\u00f3mo identificar nuevos mercados internacionales y potenciar la comercializaci\u00f3n de productos y servicios en el exterior\u201d.<\/p><p>Uno de los temas m\u00e1s relevantes de la jornada fue el uso de la inteligencia artificial aplicada a la investigaci\u00f3n de mercados internacionales, permitiendo a los empresarios conocer nuevas estrategias para atraer y retener clientes en el exterior, optimizar an\u00e1lisis de datos y fortalecer la toma de decisiones en sus procesos de expansi\u00f3n.<\/p><p>La conferencista y coordinadora de la Escuela de Negocios y Desarrollo Internacional del Polit\u00e9cnico Grancolombiano, Clara Vel\u00e1zquez, resalt\u00f3 el impacto de estas herramientas tecnol\u00f3gicas:<br \/>\u201cLa inteligencia artificial permite desarrollar investigaciones de mercado m\u00e1s precisas, con informaci\u00f3n robusta y an\u00e1lisis de datos m\u00e1s eficientes. Estas herramientas facilitan el crecimiento empresarial y fortalecen los procesos de internacionalizaci\u00f3n\u201d.<\/p><p>Adem\u00e1s de la agenda acad\u00e9mica, FUTUREXPO 2026 se consolid\u00f3 como un espacio de conexi\u00f3n institucional y acompa\u00f1amiento empresarial, donde los asistentes tuvieron acceso a asesor\u00edas personalizadas por parte de 13 entidades nacionales y regionales que apoyan los procesos de exportaci\u00f3n en Colombia.<\/p><p>Entre las entidades participantes estuvieron Marca Pa\u00eds ProColombia, Banco Agrario, DIAN, Direcci\u00f3n Nacional de Derechos de Autor, DHL, Superintendencia de Industria y Comercio, ICONTEC, Fondo Nacional de Garant\u00edas, AGEM Aduanas, NOVAFREIGHT SAS y la Ventanilla \u00danica Empresarial de la C\u00e1mara de Comercio de Ibagu\u00e9, entre otras, brindando orientaci\u00f3n sobre programas de apoyo, convocatorias y procedimientos necesarios para exportar productos y servicios.<\/p><p>Por su parte, Gabriel Vargas, participante del evento, se\u00f1al\u00f3:<br \/>\u201cEste tipo de ejercicios son fundamentales para el departamento, porque permiten que las empresas comprendamos c\u00f3mo prepararnos adecuadamente para llegar a mercados internacionales de manera competitiva\u201d.<\/p><p>Con este tipo de iniciativas, FUTUREXPO contin\u00faa consolid\u00e1ndose como un escenario estrat\u00e9gico para impulsar la competitividad, la innovaci\u00f3n y el crecimiento empresarial del Tolima, promoviendo que m\u00e1s emprendedores y empresarios lleven sus productos y servicios a mercados internacionales y fortalezcan el desarrollo econ\u00f3mico de la regi\u00f3n.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Gracias a una alianza estrat\u00e9gica entre la Gobernaci\u00f3n del Tolima, a trav\u00e9s de la Secretaria Desarrollo Econ\u00f3mico, el Ministerio de [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":17489,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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